The CI represents our philosophy of mutual prosperity between us and
partners, between providers and consumers. It is originally inspired by
the combination of JMnet’s contents and online business, which leads
to the creation of new Green Contents & Platform.
The new initial letter ‘J’ in the Jcube CI refers to the representativeness
and confidence of Joong-ang Media Group, and the cubic symbol of ‘cube’
expresses our philosophy of mutual prosperity (or win-win) and vision.

• - The letter ‘J’ is emphasized to highlight the link with Jmnet Group; it is also presented in a gentle
  and soft font in the form of cube.
• - The free-minded combination of letters represents the flexibility of thinking, which is what JCUBE
  seeks for and the image of Media Group.
• - The three ‘J3’ (Green, Contents, Platform) inside of JCUBE expresses the youth and enthusiasm
  for the mutual prosperity.

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  When JoinsMSN is used only in a text format without logo, followings must be observed:

  - All text should be written in English as “JoinsMSN”

  - The first letter “J” and “MSN” should be capitalized, and lower cases should be used for other letters “oins”.

  - The appropriate Korean expression is “조인스엠에스엔”.